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PROJECT

Company and Client Design

CLIENT

ConsultMyApp

CATEGORY 

Marketing, App Store, Google Play, Video, Visual Identity, Photoshop, InDesign, Brief, Mockup, Storyboard, Premiere Pro

ABOUT
As the first and sole designer at London web and mobile marketing agency ConsultMyApp, my role included establishing internal processes and supporting the ASO, CRM, and UA teams with creative copy, presentations, graphics, mockups, A/B Testing and more.  I also worked with clients one-on-one, and wrote creative briefs for their design teams to follow.
PROJECT

App and Play Store Assets​

CLIENT

Daily Mail

CATEGORY 

Marketing, App, Visual Identity, Photoshop, InDesign, Brief, Mockup, Storyboard

ABOUT
Daily Mail needed to update their news app marketing to reflect a UI refresh.
 
My goal was to convey the ease of access to comprehensive information in the digital format. 
In the video storyboard I highlighted the new interface and interactive elements while navigating through the app.
PROJECT

Web advert and banners, 
App and Play Store Assets​

CLIENT

O2 Priority

CATEGORY 

Marketing, Web, Gif, Advert, Banner, App, Visual Identity, Photoshop, InDesign

ABOUT
O2 Priority is an app exclusive to O2 Mobile customers. It offers early-access or discounts to events and items.
 
With the launch of their "Catch Some Stardust" campaign, O2 wanted to update their  advertising and App and Play Store visuals. I created static and animated web adverts and banners, and reworked a set of images to reflect their latest offers. 
PROJECT

App and Play Store Assets​

CLIENT

Deliveroo

CATEGORY 

Marketing, App, Visual Identity, Photoshop, InDesign, Brief, Mockup

ABOUT
Deliveroo is a global food delivery service established in London in 2013. 
 
Deliveroo had just four images to showcase their app. Although already extremely popular, their focus was on growth, and keeping ahead of competitors. I created an image plan for them, with each frame relating to a specific selling point. From these 12 images, Deliveroo were able to mix and match to create a fresh lineup of App and Play Store content regularly.
PROJECT

Play Store and App Icon Assets​

CLIENT

Product Madness

CATEGORY 

Marketing, App, Visual Identity, Photoshop, Icons

ABOUT
Product Madness produce social casino mobile games.
With many competitors offering similar games, Product Madness needed bright and engaging visuals to stand out. We worked through many iterations of A/B testing on both app images and icons in order to land on the best combination of visuals and text for their audience.
PROJECT

App and Play Store Assets​

CLIENT

Curve

CATEGORY 

Marketing, App, Visual Identity, Photoshop, InDesign, Brief, Mockup, Storyboard

ABOUT
Curve is an app-assisted card that lets you access and organise all your finances in one place.
For their App and Play Store presence I wanted to enhance their dynamic and casual style by combining type styles and creating motion via text and image placement. Texture and imagery was increased in the first three static frames to create interest and engagement while scrolling. 
With the video storyboard, it was important to showcase the features of the app in a clear and efficient way, to retain attention.  
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